Hawa Hassan is the founder of Basbaas, the only line of Somali hot sauces and chutneys available in the U.S. Before I left on that four-month trip to Oslo, I was thinking about starting a juice business, and I brought my Vitamix blender with me with the intention of testing recipes. Hawa Hassan photographed by Alexandra Genova on March 11, 2019. While food is now her love language, that … ‎Hawa Hassan, CEO of Basbaas Somali Foods, talks about her work to promote African cuisines here in the U.S. and her new cookbook, “In Bibi’s Kitchen.” She also has a frank discussion of her work with Bon Appetit’s Test Kitchen, which she says used her image to uphold the illusion of diversity while… But when I’m stuck in New York, alone and working late, a pot of bariis helps bring me home. This week—with the publication of In Bibi’s Kitchen, a new cookbook written with Julia Turshen—Hassan broadens the … She’s also a refugee and an activist, and she knows that pasta is the easiest way to feed a crowd. Hassan, a Somali native, founded her condiment line, Basbaas, in 2014 on the basis of such memories, drawing inspiration from her mother’s recipes. "Basbaas are traditional Somali sauces with a sweet and tangy twist, the perfect complement to every dish." Her mother, meanwhile, personifies strength of the human spirit: From Kenya she was able to migrate to Norway, where she opened a furniture outlet and a Somali goods store. After a year in the camp, her mother was eventually able to get an apartment and launch a small business. Warming cumin, cardamom, turmeric, and ginger make this Somali chicken stew recipe from Hawa Hassan, founder of New York–based hot sauce and chutney company Basbaas, a rich … Using her mother's recipes as a jumping off point, Hassan founded Basbaas in 2015. I was born in Somalia and raised in Kenya. When Hawa turned 7, her mother seized an opportunity to send her to Seattle, Wash, to live with a family friend. Her jarred sauces — tamarind-date and cilantro-coconut — can be ordered online (basbaassauce.com). Learn how to make classic Somali beef stew and fragrant spiced rice (Bariis Maraq) from Hawa Hassan, founder of BasBaas, a line of Somali chili sauces. Hawa Hassan … It would be 15 years before they saw each other again. But making rice is like boiling water in Somalia. To create Basbaas, Hassan participated in the incubator program at Hot Bread Kitchen, the bakery and social enterprise initiative based in East Harlem. The coconut chutney we sell through Basbaas is basically her recipe, but with a few modifications of mine for the American market. Hawa Hassan on the Matriarchs of East African Cuisine—and the Merits of Banana with Pizza. Hassan was born in Somalia, and during the country’s civil war, she escaped to a refugee camp in Kenya with her mother and four siblings. Once the tomatoes and xawaash have combined with the onions into a jammy paste, I add rice and stir the grains until they’re coated with seasoned oil. The products are all natural, gluten free, and vegan. Her mother, meanwhile, personifies strength of the human spirit: From Kenya she was able to migrate to Norway, where she opened a furniture outlet and a Somali goods store. Follow her for beautiful cooking and sauce making content on her twitter or instagram pages. The Somalia native behind the condiment line Basbaas talks about her … Inspired by the women of Africa, the book is a collection of recipes & stories from the kitchens of bibis—Swahili for grandmothers—from eight African nations that touch the Indian Ocean. 15 years passed before she saw her family again, during which time she became a model and activist in New York. After a bit of research and social media sleuthing, I discover this raved-about-sauce to be Basbaas Sauce made by Hawa Hassan, and I immediately placed an order for one of each of her 2 Somali sauces. It’s really the flavor of the Indian Ocean. Born in Mogadishu, Somalia, she was fortunate to escape the civil war tearing the nation apart by going with her mother and four siblings to a U.N. refugee camp in Kenya. Then I toss in some raisins—you see this a lot in Somali food, blending sweet and savory with spice—salt, and a bit of water so the rice starts simmering. Editor’s note: Hawa Hassan is the founder of Basbaas Sauce, a deliriously good line of organic chutneys inspired by the flavors of her native Somalia. Born in Mogadishu during the country’s civil war, her family fled to a UN refugee camp in Kenya before a sponsorship allowed Hassan to immigrate to Seattle at the age of seven. Basbaas … Always rinse and soak your rice before making bariis, or really any rice dish. At the age of seven, Hawa Hassan, a former model, fled Somalia and was separated from her family as a result of the Somali Civil War. In Bibi’s Kitchen was a natural next step for Hassan, … Even then I was alone a lot as a kid, and while I’d cook to feed myself, cooking wasn’t a major interest until later in life. Bariis is a Somali rice pilaf often served with stewed chicken or beef. Later this year, my friend Julia Turshen and I are heading to East Africa to research a book we’re co-authoring, and the best way I can describe it is a book on the kitchens of nations that border the Indian Ocean. Hawa Hassan is the founder and CEO of Basbaas Foods and author of the new cookbook, In Bibi’s Kitchen (Ten Speed Press, October 2020). Her products are inspired by the Somali staples that she would cook with her family. I can’t help but feel inspired. But reuniting with her mother, who’d since immigrated to Norway and become a small business owner, ignited Hassan’s passion for Somali cuisine and a desire to share it with a new audience of American cooks. Join to Connect. Basbaas is the Somali word for ‘chile,’ so it felt like a fitting name for a company that makes the chutneys and sauces we eat with everything, like ketchup and hot sauce rolled into one. Company Website. Hawa Hassan personally embodies the cultural diaspora of her hot sauces. You know the drill—enter your email for a chance to win free skincare and makeup. Basbaas is the only authentic, packaged Somali line of hot sauces and chutneys currently available in the United States. Hawa Hassan grew up in the kitchen, at the feet of her mother and aunties, as they prepared dishes like canjeero and suugo suqaar. Editor’s note: Hawa Hassan is the founder of Basbaas Sauce, a deliriously good line of organic chutneys inspired by the flavors of her native Somalia.Born in Mogadishu during the country’s civil war, her family fled to a UN refugee camp in Kenya before a sponsorship allowed Hassan to immigrate to Seattle at the age of seven. Enter here to win! It wasn’t until I was in middle school that I realized no one else in my family was coming to America, and I should go make some friends and play basketball. Read full article. Site by UPWARD. Designed to perfectly complement Middle Eastern-inspired spicy chutneys and other ethnic sauces, Basbaas is hand-crafted in small batches, and bottled and sourced in Stuyvesant Falls, Hudson Valley. I start by cooking red onions in oil with cinnamon sticks and cloves, then add tomatoes and a spice blend called xawaash, which everyone grinds themselves, but it usually has cardamom, cinnamon, and turmeric. Hawa Hassan: The Hot Sauce Boss that Goes with Her Gut. She quickly learned that in her family, food was a powerful tool to pull her people together. Hawa Hassan's Basbaas condiment line takes its name from the Somali term for chili. When they eventually reunited, the two rediscovered their shared love of cooking. Basbaas. ‎Hawa Hassan is the Founder and CEO of Basbaas Condiments. A few years ago, I took four months off to stay with her in Norway, and of course we cooked together almost every day. Building a food brand in America is incredibly difficult, but when I look at my mom and the problems she’s solved and the ways she’s reinvented herself, that puts it all into perspective. copyright © 2020 Snuk Foods All Rights Reserved. The products are all-natural, locally sourced, gluten-free and vegan. My mom’s the one who convinced me that ship had sailed. She’s a true entrepreneur; she learned how to run a business from my dad, but she’s so much better at it. Join our newsletter to get first dibs on new products and fresh recipes. About Hawa Hassan. Basbaas reflects Hawa’s personal passion for her culture and an entrepreneurial streak. © 2018 Basbaas Foods. Hawa Hassan Founder/CEO at Basbaas, LLC Greater New York City Area 131 connections. Hawa Hassan was four years old when she fled with her family to a refugee camp in Kenya to escape the civil war raging in their native Mogadishu. In Seattle, Hawa was discovered by a modeling scout and over time built an unlikely career in fashion. Mushy rice is the worst, so I like to cook bariis in a pot without the lid, adding water and stirring as I go until the rice is cooked through. Everyone knows how to do it, so it’s hard to say when I first learned to make bariis. “Food has always been the center of community and gathering,” she tells me. We’ll visit Somalia, Eritrea, Kenya, Tanzania, and a few more countries to meet, shop, and cook with bibis (grandmothers) and understand how these foods traveled and evolved from region to region. The founder of Basbaas Sauce wants to change the way Americans talk about African food. All Rights Reserved. Hawa Hassan is the founder and CEO of Basbaas Sauce, a line of condiments inspired by her country of origin, Somalia. Hawa Hassan is the CEO of Basbaas Somali Foods, a line of hot sauces and chutneys. 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Her family, food was a powerful tool to pull her people together Matriarchs of East African Cuisine—and Merits.
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